New York - Ogilvy won a total of 5 awards at this year's MIXX Awards (http://www.mixx-awards.com), the only competition that evaluates all key facets of an interactive marketing campaign, including strategy, creative development and execution, media placement and integration, effectiveness and ROI.
OgilvyOne Athens won Gold for a second year in a row, taking the top honor in the Branded Content category, for the "Love at first site" campaign, for Kraft's Lacta chocolate. The same campaign won Bronze in the International category.
Ogilvy also won the silver award in the Business to Business category for IBM's "Lotus Interactive Banner". And OgilvyEntertainment won not just one, but two Silver MIXX Awards in the "Cross Media Integration" and the "Brand Destination Site" categories, for Hellman's Real Food Summer School campaign.
Congratulations from all of us at OgilvyOne Athens!
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